Today we hosted a webinar on museum benchmarks to look at data from the year in review on:
- Visitation growth - how much did visitation grow (or not) in 2024 and how did this pan out over the year?
- Pricing - what are the average admission and member annual pass prices and common return on investment for visitors?
- Happiness - how happy are visitors and what do they talk about in their feedback?
Check out the recording here (start at 1:58 to skip the intro) or see the highlights at https://dexibit.com/2024-in-review-what-happened/.
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Angie Judge
CEO
Dexibit
Auckland
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