Hi, there.
We were just talking about this at our institution. We have three levels of VIP tour and have assigned individuals to lead those tours based on level.
Level 1 would be D-list celebrities (sports, entertainment, etc), referrals from the city, local business representatives, friends/relatives of local government or partners, and are handled by our normal tour guides
Level 2 is elected officials, diplomats, executives from large businesses, B and C celebrities and are handled by marketing and the tours are led by a curator, marketing manager, or similar
Level 3 is former or current heads of state, federal elected officials, executives from multinational corporations, A-list celebrities and are handled by CEO/Curator/COO
After the visit, each person receives a personal, handwritten thank you note from the CEO's office, and the visit is recorded in a VIP spreadsheet.
Receipt of the requests comes either through Marketing or via contact with the Exec Asst to the CEO
Hope this helps!
Celeste
------------------------------
Celeste Derozier
Director of Visitor Services
The Alamo
San Antonio TX
------------------------------
Original Message:
Sent: 05-03-2018 01:22 PM
From: Allie Britt
Subject: Process for VIP Tours
Hi all,
Our institution is exploring how we handle our VIP tours and would like to establish an internal protocol that can be followed when we receive a VIP tour request. The process needs to accommodate all levels of VIP's which could include donors, visiting museum colleagues, visiting artists or speakers, and others who don't fall into any of those categories but require a unique museum experience.
I am very interested in hearing how VIP tours are handled at your institution. Who speaks with the group's representative? What internal processes do you have in place for deciding who should offer the tour? What staff members are involved throughout the process? Any feedback you can provide will be helpful.
Many thanks!
Allie
------------------------------
Allie Britt
Museum Educator
Guide Program
Crystal Bridges Museum of American Art
Bentonville, AR
------------------------------