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Visitation recovery benchmarks

  • 1.  Visitation recovery benchmarks

    Posted 10-05-2020 09:34 PM
    Edited by Angie Judge 10-05-2020 09:36 PM
    Hope everyone has had a successful reopening.

    With all eyes now on recovery, we've made our visitation dashboard with benchmarks free forever for the industry - as a quick and easy way to track visitation performance and a place to compare results globally, locally or in a group (all while keeping your data private and secure).

    A few highlights on the latest - most museums have reopened at around 20% of the equivalent day last year and track gently upwards in the first month or so. Last week across the US, the average for museums was 35% of normal, on par with the UK but slightly down from August. 

    To take a look and compare your museum's own recovery, go to join.dexibit.com

    We'd also love to hear from groups wanting to create their own benchmark cohort community - such as associations, multiple venue portfolios or even informal peer networks such as those cooperating together in a city or state.

    Example benchmark (sample data)


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    Angie Judge
    Chief Executive, Dexibit
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    AAM Annual Meeting & MuseumExpo, Baltimore, May 16-19, 2024, click to learn more