We hosted a very interesting webinar a couple months ago related to audio tours in museums and historic sites. One of our guests was Mark Berlin, Director of Operations, from the USS Midway Museum. The USS Midway Museum happens to be one of the largest audio tour operations in the world. I want to take a moment to share a video clip with the AAM community where Mark discusses how they are able to achieve a 60% take-up rate of their audio tours along with capturing valuable data on how their visitors are engaging with those audio tours.
How are audio guides used on the USS Midway?
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| How are audio guides used on the USS Midway? |
| Mark Berlin, Director of Operations of the USS Midway, walks us through their journey to use Audio Guides on the USS Midway. The most important factor of the... |
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Jeff Danziger
Sales Director - North America
Guide-ID
[Norwalk] [CT][
jeffdanziger@guide-id.com][203-246-4829][www.guide-id.com]
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