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  • 1.  Membership Drives

    Posted 06-30-2021 09:32 AM
    I am interested in hearing about campaigns to recruit new members. 

    Lori Quarles 
    Membership | Outreach Coordinator 
    Mississippi Department of Archives and History
    601.576.6809
    AAM Annual Meeting & MuseumExpo, Baltimore, May 16-19, 2024, click to learn more


  • 2.  RE: Membership Drives

    Posted 07-01-2021 11:13 AM
    Lori,  there are many things you can do:

    Email campaigns to lapsed members and anyone who has visited you that you have an email address for, and to your newsletter list of recipients - stand alone campaigns that are just about membership

    A membership mention in every publication or newsletter

    a member get a member campaign - ask you members to get their friends to join

    Direct mail campaigns to lapsed members and all contacts you have addresses for

    Gift membership campaigns, especially during holiday gift giving season, mother's day, father's day and history month or genealogy day/week/month

    Promote membership with signage and a mention at the front desk

    Posts on your social media pages and communications

    Good luck!   

    Dana Hines
    Dana@membership-consultants.com

    ------------------------------
    Dana Hines
    Vice President Membership Marketing

    Membership Consultants, A Gabriel Group Company
    Earth City MO
    Dana.Hines@gabrielgroup.com
    ------------------------------

    AAM Annual Meeting & MuseumExpo, Baltimore, May 16-19, 2024, click to learn more


  • 3.  RE: Membership Drives

    Posted 07-01-2021 11:24 AM
    Yes, thank you.  I've done some of those with little to no response. Just trying to think outside the box.  Thought about some sort of member/guest happy hour with flash tours of the galleries where members must bring a guest to attend.  Has anyone ever had an event like that, and if so, how was it? 

    Lori Quarles 
    Membership | Outreach Coordinator 
    Mississippi Department of Archives and History
    601.576.6809



    AAM Annual Meeting & MuseumExpo, Baltimore, May 16-19, 2024, click to learn more