We just changed our ticket cost structure in the last few months, previously the options were a tour with a guide or a tour with an audio wand, now visitors can go without any guide, pay slightly more for an audio wand, or pay more for a guided tour, from the early numbers we have 30% of our visitors selecting the audio guide option.
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Brent Newman
Curator
Edison and Ford Winter Estates
Fort Myers FL
Original Message:
Sent: 10-21-2016 06:29 AM
From: Snehal Shah
Subject: What % of tourists buy paid audio guides ?
Many museums are offering paid audio guides. I am just wondering, how many % of tourists buy them ?
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