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Virtual Convening Next Wednesday - April 26 on "Audiences, Purpose, and Personalization in Museums" with Adam Rozan

  • 1.  Virtual Convening Next Wednesday - April 26 on "Audiences, Purpose, and Personalization in Museums" with Adam Rozan

    Posted 04-21-2023 12:26 PM
    There's still time to register for Gather's upcoming convening with museum audience engagement innovator Adam Rozan.
    This virtual program will take place on Wednesday, April 26, from 11am-12pm PT / 2pm-3pm ET. Everyone is welcome. All registrants will also have access to the program recording, so even if you are unable to attend live, we hope you're able to join us asynchronously.
    About this convening:
    Attracting, delighting, and stewarding audiences–from visitors and educators to members and donors–has never been more important for museums. Increasingly, audiences expect the institutions they support to connect with them in ways that make them feel recognized, nurture a sense of belonging, and offer opportunities for connection and participation that feel personalized to their interests.
    In this virtual convening, we'll chat with audience engagement innovator and champion Adam Rozan. This wide-ranging conversation will explore topics including:
    • What is a museum's purpose, and how can that purpose inform the ways museums personalize their experiences for audiences and individuals?
    • How can these efforts increase both access and financial sustainability?
    • What can we learn from the ways audiences interacted with us during closures to continue to shape innovation and change in our institutions?
    About Adam Rozan:
    Adam Rozan is widely recognized as an audience-engagement innovator, a champion of change, and an advocate for visitors. An Independent thinker and museum thought leader for more than 20 years, Adam has become well-versed in best practices and trends for developing participatory and accessible audience-focused programs, which have successfully increased museum attendance and targeted nontraditional audiences. He is a founding member of the International Audience Engagement (IAE) network based in Melbourne and an International Advisory Board member of The COMuseum in Athens, Greece. Adam is a lecturer at the Harvard University Extension School's Museum Studies program, and he has written and spoken frequently on audience engagement and purpose in museums.
    Adam is currently the Director of Programs and Audience Development at the Smithsonian's National Museum of American History in Washington, D.C. Previously, he was director of audience engagement at the Worcester Art Museum in Massachusetts, and he has held many roles at museums, including the Oakland Museum of California, Harvard Art Museums, Boston Children's Museum, and Boston's Museum of Science. 

    Rob Urstein, PhD
    Co-Founder


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    Robert Urstein PhD
    Co-Founder, Gather Learning
    San Francisco CA
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