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Gather Virtual Convening - Personalizing Museum Content: Practical Ways to Increase Revenue, Access, and Growth

  • 1.  Gather Virtual Convening - Personalizing Museum Content: Practical Ways to Increase Revenue, Access, and Growth

    Posted 02-21-2023 02:19 PM


    Gather Virtual Convening - Personalizing Museum Content: Practical Ways to Increase Revenue, Access, and Growth
    Join Us Tuesday, February 28 - 1-2pm ET/10-11am PT - Everyone is welcome!
    Every museum has been adapting to changing visitation patterns, new digital habits and expectations, and a world where multiple doors (onsite, online, on-demand) need to be open simultaneously.
    Given those multiple entry points, we've also come to understand that different audiences–the general public, members, donors, educators and students–have different needs. Those needs create opportunities for museums to personalize their audience engagement while fulfilling their missions and meeting their goals around revenue, access, and growth. 
    In this virtual Gather convening on Tuesday, February 28, we'll dig into how any institution, regardless of size, can easily create differentiated experiences for specific audiences using existing content alongside its onsite, online, and on-demand programs.
    All convening participants will get access to some great tools that Gather has developed to let any museum professional get started.
    Gather's co-founder Rob Urstein will share some examples of how different institutions have been delivering dynamic personalized experiences for multiple audiences, and how those efforts have translated into increased engagement, access, revenue (renewals, contributions) and growth.
    We'll also be joined by our good friend Emily Kotecki, an independent museum consultant who brings over ten years of museum experience to clients ranging from Microsoft and the Smithsonian Institution, to art museums and regional history centers. With expertise in engagement, experience, and learning, Emily has helped museums across the country elevate their programs and reach more audiences, while celebrating the positive impact museums have on the world.
    ‌Questions? Contact Rob Urstein rob@gatherlearning.com


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    Robert Urstein PhD
    Co-Founder, Gather Learning
    San Francisco CA
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