To follow up on John's important contribution, I believe an RFP may be the wrong device for generating the creative forward movement that interpretive planning should deliver. This moment presents an opportunity for institutions to rethink some fundamental questions about what we have come to call "the interpretive hexagon"-stakeholders; messages; collections/sites, or the sources of institutional authority; audiences; pedagogical approach; and interpretive media. "Best practices" may be applied to these six domains of concern, independently, but aligning or balancing them is extremely challenging. Further, broader cultural forces are transforming each one-"real" objects and specimens, for example, ain't what they used to be. We recommend embarking with coaches on a staff- and stakeholder-interactive exploration of these issues, piece by piece, rather than outsourcing the whole process in a single RFP.
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Richard Rabinowitz
President
American History Workshop
Brooklyn NY
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